Holistic marketing and communication strategies for creatives, emerging brands, and small organizations.

Laena, along with her collective of seasoned entrepreneurs, have founded a handful of successful businesses, and now we’re passionate about helping other businesses launch, thrive, and grow.

Our hands-on services include creating dynamic social media strategies, designing impactful logos, and refining brand guidelines. We specialize in building and upgrading websites and e-commerce platforms, organizing memorable in-person events, and leveraging our extensive network of long-standing relationships across NYC, the Hudson Valley, and Western Massachusetts to foster meaningful partnerships.

Every Business Needs Support.

Marketing, branding, PR, and growth strategy for small businesses.

We offer support for truly small businesses, from wine shops in Brooklyn to bookshops in Detroit to emerging online food brands. We help you grow in real and sustainable ways. Learn more about what we do, and read some success stories.

Make it stand out.

Unlock Your Business's Potential with Real, Hands-On Expertise.

Led by founder Laena, often referred to as the "business whisperer," our community of seasoned entrepreneurs is here to help you scale. Whether you're looking for targeted marketing, comprehensive growth strategies, fundraising advice, financial insights, e-commerce optimization, or a branding overhaul, we work at your pace to deliver real-world strategies that drive sustainable success.

We've supported the growth of a Rolodex of small businesses, from wellness services and food pop-ups in Brooklyn to unique independent bookstores in Detroit and thriving brick-and-mortar shops in the Hudson Valley.

No venture is too niche or unconventional — we help you find your path to success, on your terms!

Ready to grow your business? Let's connect and explore how we can support your vision.

You are freelancers, consultants, artists, scientists, podcast creators, designers, artisans, beginners, experts, small business mavens, solopreneurs, side hustlers, and your most valuable asset is you.

Michael Krulwich, Beverage Entrepreneur

“I was able to really iterate on the plan that I was taking for my business. Through their guidance I learned a lot more about the different tacks I could take, and which one was best for me. They also gave me motivation to keep going forward, which is always very helpful.”

Diana Fox, Small Fashion Brand

“With sales down and an exodus of clients in 2020, Laena and her team brought the sunshine and helped us turn around our strategy. Marketing guru and all-around cheerleader for our business!”

Michelle Gage, Hela Wellness

“I gained more clarity around the who, what, and where of my business (the nuts and bolts) and how to reach my audience.”